Welcome to the Journal

Field notes for curious entrepreneurs ready to grow, learn and bloom

Want to discover your brand voice?

TAKE THE ARIEL QUEST

Hate Pop-Ups? It’s okay. Do this instead.

DIY MARKETING GUIDES

Five alternatives to pop-ups Aaaand sliding into first place to win the not-so-coveted spot of ‘The Interwebs Most Loathed Digital Marketing Tool’ is … POP-UPS! Wait, what are pop-ups? Pop-ups are the opt-ins or ads that, well, pop up on your screen when you visit a website. They’re typically used to capture your email address or direct […]

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